Mayfair Times is to partner with the Dubai International Boat Show 2024 later this month

Mayfair Times will once again be partnering with the Dubai International Boat Show 2024 – the largest and most established marine and lifestyle event in the Middle East. Taking place from February 28-March 3 at the Dubai Harbour, the landmark 30th edition of the event offers a platform for industry professionals and boating, marine and luxury lifestyle enthusiasts to explore the latest trends and innovations in the maritime world.

This year’s show will welcome exhibitors from more than 55 countries, over 1,000 brands and 200 boats from globally-renowned shipyards, including Azimut, Sunseeker Gulf, Gulf Craft, Finnmaster, HP Watermakers, Oceano and Althaus Yachts.

With 46 boat launches planned for this year’s event, Dubai International Boat Show, organised by the Dubai World Trade Centre (DWTC), continues to build on a three-decade legacy of hosting the world’s largest marine brands in Dubai and providing a sales and networking platform for both homegrown manufacturers and global distributors.

British boat maker Sunseeker Yachts will reveal four stunning Middle East models. Brett Noble of official regional distributor Bush & Noble said: “The Dubai International Boat Show has demonstrated immense maturity and growth since its inception.

“As a premier British boat builder with performance in our DNA, we are utilising the event as a springboard to revitalise our brand in the market, maximising the city’s expectation to grow and attract more HNWIs and UHNWI.

“We will display four very different models as a Middle East premiere – 88 Yacht, Manhattan 68, 65 Sports Yacht and Manhattan 55 – that are all made in the region, for the region, with Gulf-specifications to meet customer demand and improve onboard comfort.”

Dubai International Boat Show 2024 is also set to spotlight domestic and regional sustainability efforts, including the pioneering Dubai Reef project, announced at COP28 under the directives of His Highness Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai and chairman of The Executive Council of Dubai.

As one of the world’s largest marine reef developments, the initiative will contribute to Dubai’s sustainability goals as well as the ongoing acceleration of the emirate’s maritime sector and related sub-sectors.

The annual Dubai Boat Show Leisure Yachting Conference, taking place on February 27, will act as the official curtain raiser for the Dubai International Boat Show, bringing more than 100 key  industry leaders from across the globe to deep dive into topics including innovation, regulation, sustainability, and the future of the sector.

The Middle East is currently home to 12.6 per cent of the world’s superyacht fleet, while the luxury yacht market is projected to grow in value from US$306 million in 2022 to US$481 million by 2028. With Dubai’s high net worth Individuals (HNWI) population projected to increase by 39 per cent by 2026, Dubai International Boat Show will play a transformative role in accelerating sales across the regional and international yachting industry.

You can buy tickets here and for more information, visit