The art fair focused on early art, Old Masters and pre-contemporary works is adapting to the Covid-19 crisis with a digital summer programme
Eugène Delacroix (1798 – 1863), A View of Eaux-Bonnes in the Pyrénées (detail), Watercolour over an underdrawing in pencil on paper, backed, Stephen Ongpin Fine Art
London Art Week, which puts the focus on early art, Old and Modern Masters and pre-contemporary works, is launching a new online platform for its summer 2020 edition.
Taking place from July 3 to 10, with a private view on July 2, LAW DIGITAL will enable London Art Week to retain its community of international art dealers, auction houses, museums and sponsors, each working together to create the online event. It will augment the experience of London Art Week’s in-gallery exhibitions, talks and discussions; real-life shows will take place if it is possible at the time.
A collection of London Art Week virtual viewing rooms will be curated according to category of art and present works from all participating galleries side by side. This will allow clients the chance to view works from a wide variety of dealers as well as auction houses. This format will also provide participants with a greater chance of being discovered by new clients, increasing potential sales.
“London Art Week has been a growing success and this Summer we expected to see the highest number of participants and gallery exhibitions yet,” says Stephen Ongpin of Stephen Ongpin Fine Art, Chairman of the event. “The current Covid-19 pandemic may have curtailed this, but it has instead given us an opportunity to explore how our community can work with one another in these difficult times and explore new opportunities.
“We feel London Art Week Digital will offer a platform to dealers around the world to join forces and offer their best works to a varied audience of international collectors and curators.”
Take a look at other art stories here.